A Yogurt-Maker’s Bold Proposal to Change the Face of Business

“It’s time to admit that the playbook that’s guided businesses and CEOs in the last 40 years is broken,” says Hamdi Ulukaya, CEO and founder of Chobani, the popular and successful Greek yogurt brand, in his TED Talk in Vancouver. To that, he adds that the idea of maximizing profits solely for the purpose of benefiting … Continue reading A Yogurt-Maker’s Bold Proposal to Change the Face of Business

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Book Review: Leading Loyalty

What turns average customers into loyal promoters of your business? Why do people stick with a brand, organization, or specific enterprise for the long term? In one of their newer books, Leading Loyalty, the Franklin Covey loyalty team answers these questions. If I were to sum up their conclusions, it begins and ends with employees … Continue reading Book Review: Leading Loyalty